Insight by Psychology
People are more likely to comply with those they like because demonstrating similarity and giving sincere, specific compliments increases liking, which raises persuasive power.
Every card on Korva is an insight someone saved from a podcast or video they loved.
More from @psychology's Picks
See all →We downplay luck's role in our success because fortunate events are external and unearned, so they don't register as things we did and therefore get omitted from our explanations for outcomes.
Framing a small current adoption as part of a fast-growing trend increases compliance because people project recent growth forward and expect future uptake, which makes them more likely to join now.
Warm social connections slow biological aging because they reduce chronic inflammation and stress—the physiological drivers of many age‑related diseases—thereby lowering disease risk and preserving function.
Using precise numbers boosts persuasion because specific figures look evidence-based, and slightly imperfect, non-round numbers (e.g., 89% vs 90%) feel less manufactured and therefore more believable.
Gossip makes people less likely to listen to you because speaking ill of someone signals you betray confidence, which causes listeners to distrust you and avoid engaging.
Highlighting a shared identity increases loyalty and compliance because signaling 'one of us' triggers in-group affiliation, which makes people favor and follow group-aligned requests.
Social isolation harms health because lacking supportive people keeps the body in prolonged fight‑or‑flight mode, raising inflammation and stress hormones that wear down systems and reduce happiness.
When people are uncertain they look to perceived authorities rather than introspection because internal confusion undermines reliable self-judgment, so deferring to experienced voices reduces uncertainty.